Pulse

Omega Facebook Pixel, Meta Ads

Retargeting Ads Analytic: Facebook CAPI, Meta Pixel & Feed

4.9 stars · 998 reviews Built for Shopify · launched January 3, 2020

Categories: marketing and conversion advertising ads , sales channels selling online product feeds

What this rating is made of

Written in the first day
18%
29% across its category
28% across the store
Written in the first week
36%
Median tenure at review
25 days

From the 859 most recent of its 998 reviews. Tenure is read at the review, so it sets a minimum for how long the merchant stayed.

How fast reviews arrive

New reviews, last 30 days
7
Ahead of 97% of apps in its category
Apps in its category with fewer reviews
98%
of 400 apps

Over time

Daily snapshots since tracking began.

4 Aug16 Sept29 Oct
Rating over time
4 Aug16 Sept29 Oct
Review count over time
4 Aug16 Sept29 Oct
Position in marketing and conversion advertising ads (1 is first)

Tenure at review

Covers the 857 most recent reviews captured, not the app's whole history.

under a day
155 · 4.91★
1-7 days
145 · 4.94★
1-4 weeks
151 · 4.87★
1-3 months
126 · 4.94★
3-6 months
131 · 4.96★
6-12 months
66 · 4.86★
1-2 years
58 · 4.84★
over 2 years
25 · 4.92★

Closest apps in marketing and conversion advertising ads

By review count, within the same primary category.

App Pricing Rating Reviews
Snapchat Ads BFS Free to install 4.6 699
MetaShop: Instagram & Facebook BFS Free plan available 5 691
Ced Google Shopping Feed & Ads Free plan available 4.6 549
Nabu: Google Ads Pixel BFS Free to install 4.7 491
Trackify Facebook Pixel,TikTok BFS Free plan available 4.8 399

Figures come from public App Store pages and daily snapshots. Reviewers are a self-selecting minority of merchants, so none of this is a churn rate. How it's measured.