Pulse

Wishlist by Square

Boost sales by letting shoppers save and buy favorites later

5 stars · 141 reviews Built for Shopify · launched June 24, 2025

Categories: marketing and conversion customer loyalty wishlists

What this rating is made of

Written in the first day
53%
20% across its category
28% across the store
Written in the first week
80%
Median tenure at review
1 days

From the 122 most recent of its 141 reviews. Tenure is read at the review, so it sets a minimum for how long the merchant stayed.

How fast reviews arrive

New reviews, last 30 days
18
Ahead of 99% of apps in its category
Apps in its category with fewer reviews
95%
of 229 apps

Over time

Daily snapshots since tracking began.

4 Aug16 Sept29 Oct
Rating over time
4 Aug16 Sept29 Oct
Review count over time
4 Aug16 Sept29 Oct
Position in marketing and conversion customer loyalty wishlists (1 is first)

Tenure at review

Covers the 122 most recent reviews captured, not the app's whole history.

under a day
65 · 5.00★
1-7 days
30 · 5.00★
1-4 weeks
18 · 5.00★
1-3 months
6 · 5.00★
3-6 months
2 · 5.00★
6-12 months
1 · 5.00★
1-2 years
0 · -★
over 2 years
0 · -★

Closest apps in marketing and conversion customer loyalty wishlists

By review count, within the same primary category.

App Pricing Rating Reviews
Hulk AI Wishlist & Favorites BFS Free plan available 4.9 141
Oxi Login, CartSync & Wishlist BFS Free trial available 4.9 134
Mst: Wishlist Prime Free trial available 4.7 156
SWishlist: Simple Wishlist Free plan available 4.9 115
Gift Reggie: Gift Registry Free trial available 4.7 184

Figures come from public App Store pages and daily snapshots. Reviewers are a self-selecting minority of merchants, so none of this is a churn rate. How it's measured.