Pulse

Facebook & Instagram

Seamlessly manage your Facebook and Instagram presence

3.9 stars · 5,800 reviews · launched October 4, 2018

Categories: marketing and conversion advertising ads , sales channels selling online marketplaces

What this rating is made of

Written in the first day
11%
29% across its category
28% across the store
Written in the first week
18%
Median tenure at review
213 days

From the 4,750 most recent of its 5,800 reviews. Tenure is read at the review, so it sets a minimum for how long the merchant stayed.

How fast reviews arrive

New reviews, last 30 days
94
Ahead of 99% of apps in its category
Apps in its category with fewer reviews
99%
of 400 apps

Over time

Daily snapshots since tracking began.

4 Aug16 Sept29 Oct
Rating over time
4 Aug16 Sept29 Oct
Review count over time
4 Aug16 Sept29 Oct
Position in marketing and conversion advertising ads (1 is first)

Tenure at review

Covers the 4,682 most recent reviews captured, not the app's whole history.

under a day
525 · 4.12★
1-7 days
309 · 4.09★
1-4 weeks
428 · 3.61★
1-3 months
377 · 3.68★
3-6 months
638 · 3.79★
6-12 months
472 · 3.79★
1-2 years
769 · 3.61★
over 2 years
1,164 · 3.48★

Closest apps in marketing and conversion advertising ads

By review count, within the same primary category.

App Pricing Rating Reviews
Google & YouTube Free to install 4.5 5,572
Pinterest Free to install 4.1 1,709
Omega Facebook Pixel, Meta Ads BFS Free plan available 4.9 998
Snapchat Ads BFS Free to install 4.6 699
MetaShop: Instagram & Facebook BFS Free plan available 5 691

Figures come from public App Store pages and daily snapshots. Reviewers are a self-selecting minority of merchants, so none of this is a churn rate. How it's measured.